Thursday, April 8, 2010

Art Kit Box Design

Art Box

I selected these images with a concluded concept in mind. I took an image of a brain because that is the root of where creativity breeds.
Then took branches from an old coiled tree and then broke them through the brain symbolizing the thinking process of creativity, how one signal thought expands and develops into multiple concepts. I wanted to take this opportunity to experiment with image manipulation. Therefore, I took a horse, wings, and created a unicorn. I combined butterfly wings and an image of a model and created a fairy and mended a model, a fish tail, two seashells, and a starfish and created a mermaid. I puzzled together these mystical creatures because they all once upon a time stemmed from an imagination. Overall I created fantasy.

The vibrant background almost makes the who scene look unreal. This portrays a dream like mindset, one in which only a creative mind can visualize. These vivid colours, at first glance, will grab ahold any demographic. It will inspire the creative mind to go above and beyond limitation. The multiple mixture of colours combined brings a positive feeling to the consumer, making them want to proceed in purchasing the product.

I embedded the word "Creative" in an innovated way. I attempted to make it appear as a imprint. Symbolizing that the brain is just a pile of mush, until you take it, use it, and mould it to what you desire. I realized with so much going on in the image, simple, clean font may be most effective.

Using photoshop, one of the techniques I used was the burn and dodge tool to create shadows and highlights in the appropriate places. I twist and turned some of the images using the warp tool to bond the images together to make it look realistic, as if each image belongs. I placed glare highlights on the make believed characters to enhance the mythical appearance.

There is no better way to attract a creative mind then to design a piece that can be interpreted to relate to their energetic thoughts.

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